Month: May 2024

That question is common in the multifamily industry, but not a good measure of success. An individual with a 200-unit portfolio in the high-cost Bay Area is likely worth more than a syndicator who did joint ventures to amass 10,000 units. Instead, I’d rather ask questions like: Where are you investing? What’s your strategy to generate higher returns? What type of leverage do you use to finance acquisitions? From this, I can learn something.

Choosing the right market to invest in is critical to the success of an apartment investment. We’ve experienced it firsthand. The pandemic knocked down high-flying areas like the San Francisco Bay Area and accelerated markets like Austin, TX. Yet that’s not the whole story. An otherwise great market can have poor performing submarkets. That’s happening…